Communication is the key. The internet was built for communication so your website is no different when it comes to your customers expectations. They expect your website and other online business profiles be an extension of your communications. If they post a question on Facebook and never get a response, it is essentially the same as visiting a brick and mortar business and having no employees. How long are you willing to wait at a restaurant before a server takes your order? Or, you are at a retail clothing store with a shopping cart full of merchandise ready to check out, but you just want to know where the dressing rooms are so you can try the merchandise on. You visit the register but there’s nobody there. If you can’t even ask a simple question, how will you be able to complete your purchase? Communication has long since been one of the most important qualities of any successful business whether online or not. If a customer calls your phone, you want to answer it to begin communicating about your services or products in hopes of gaining their business before they call the next company. Your website should be treated just like your phone number. Don’t let it ring too long or they will call the next one. As a business owner, you certainly have enough job duties and responsibilities and not every business or company can afford to have someone on salary or hourly wages just sitting in front of a computer to respond to simple digital communications. This is where 1 Web Company can be a great asset. We perform the simple internet monitoring and engagement with your online customers so you don’t miss leads. If you are a larger company, than it is imperative for you to have someone encouraging communications on a daily basis. Once you have your communications platforms set up correctly, we can even help you train an in house candidate or provide you our monitoring services.
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